Stunned for a moment when YouTube app accidentally(?) served me an ad in which my real-life home was used as the stock footage for my future “dream home” product they were selling. A split second of pure panic for some reason.

Self-awareness: facing mirrors that pass through the universe, gathering new images on the way–endlessly reflexive. The infinite seen as finite, the analogue of consciousness carrying the sensed bits of infinity.

Frank Herbert. Chapterhouse: Dune. Duncan Idaho’s odd Mentat metaphor.

I love this theory. I suspect there’s something to this.